Before you can fix your SEO, you need to understand exactly what is holding it back. Most Thai businesses invest in SEO without first establishing a clear picture of their website’s current health, their competitive position, or the specific opportunities available in their market. The result is wasted budget, slow progress, and strategies built on guesswork. Gorkha Tech’s SEO Audit and Strategy service gives you the complete, data-driven foundation your SEO needs to succeed – a thorough examination of every factor affecting your rankings, followed by a precise, prioritised strategy roadmap built specifically for your business, your audience, and your goals.
Know exactly why your website is not ranking – and have a clear, prioritised plan to fix it – with Gorkha Tech’s comprehensive SEO audit and strategy service
An SEO audit is not a simple checklist – it is a deep, multi-layered investigation of your website across four critical dimensions: technical health, on-page optimisation, content quality, and authority signals. Our audits go beyond surface-level recommendations. We analyse your website using the same signals Google uses to evaluate and rank pages, benchmark your performance against your top competitors in Thailand, identify the highest-value keyword opportunities your business is currently missing, and deliver a strategy that tells you exactly what to fix, in what order, and why – so every hour and every baht you invest in SEO delivers maximum impact.
What Our SEO Audit & Strategy Service Covers
Our SEO audit is a comprehensive analysis of your entire online presence – examining every factor that determines how Google ranks your website and identifying every opportunity to improve it:
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Technical SEO audit : we examine your website's crawlability, indexation, site architecture, URL structure, canonical tags, page speed, Core Web Vitals, mobile usability, structured data, and HTTPS status - identifying every technical barrier preventing Google from properly accessing and ranking your pages
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On-page SEO analysis : we review every key on-page element across your site including title tags, meta descriptions, heading hierarchy, image optimisation, internal linking structure, keyword placement, and content-to-keyword alignment
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Keyword gap analysis : we identify the high-value search terms your target customers in Thailand are using that your website is currently not ranking for - revealing the most impactful keyword opportunities in your market
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Competitor benchmarking : we analyse your top three to five competitors in Thai search results to understand their ranking strengths, content strategies, backlink profiles, and keyword positions - so we know exactly what you need to do to outrank them
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Content quality audit : we assess the depth, relevance, and SEO value of your existing content, identifying pages with thin content, keyword cannibalisation, duplicate content issues, and missed opportunities to answer the questions your audience is searching for
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AEO readiness assessment : we evaluate how well your content is structured to appear in Google AI Overviews, featured snippets, and People Also Ask results - and identify specific AEO improvements that can win these high-visibility placements
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Backlink profile analysis : we audit your existing backlink profile for quality, relevance, and toxicity - identifying harmful links that may be penalising your rankings and high-authority link opportunities you are currently missing
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Local SEO audit : for businesses targeting customers in specific Thai cities, we audit your Google My Business profile, local citation consistency, local keyword rankings, and map pack visibility across Bangkok, Phuket, Chiang Mai, and other target locations
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Google Analytics and Search Console review : we analyse your existing data to identify traffic trends, crawl errors, manual penalties, high-bounce pages, and conversion drop-off points that are costing you leads and rankings
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SEO strategy roadmap : we deliver a clear, prioritised 90-day action plan that tells you exactly what to fix first, what to build next, and what to maintain - so your SEO investment is always directed where it delivers the highest return
What separates a Gorkha Tech SEO audit from a generic automated report is the depth of human analysis behind every finding. We do not run your URL through a tool and hand you a score – we investigate your website the way Google’s quality reviewers do, evaluate your content the way your customers do, and benchmark your performance the way a competitor researcher does. Every issue we identify is explained in plain language, every recommendation is justified with data, and every action is ranked by its potential impact on your rankings and traffic – so you always know exactly where to focus your effort first.
SEO in Thailand has its own specific landscape that requires local knowledge to navigate effectively. The competitive environment varies significantly by industry and city – ranking for “restaurant Bangkok” requires a completely different strategy to ranking for “hotel Phuket” or “accountant Chiang Mai”. Our audits are always conducted with your specific Thai market context in mind. We research local search volumes, analyse the actual competitors ranking in your target city and category, and identify the exact ranking gaps between your website and the businesses currently appearing above you – so your strategy is built on real Thai market data, not global averages.
Whether you are starting SEO for the first time and want to build on solid foundations, investigating why your rankings have dropped after a Google update, looking to outrank specific competitors in your industry, or preparing your website for the new era of AI-powered search – a Gorkha Tech SEO Audit and Strategy gives you the clarity, direction, and confidence to move forward. Our clients consistently tell us that the audit alone was one of the most valuable investments they made in their digital presence – because for the first time, they understood exactly what their website needed and precisely what to do about it. Contact us today to get started with a free initial consultation.
