Gorkha Tech

Pay-Per-Click (Google & Meta Ads)

Pay-Per-Click (Google & Meta Ads)

When your business needs leads, enquiries, and sales right now – not in six months – paid advertising is the fastest way to put your brand in front of the right people at exactly the right moment. Gorkha Tech manages Google Ads and Meta Ads campaigns for businesses across Thailand, combining precise audience targeting, compelling ad creative, and continuous optimisation to make every baht of your budget work as hard as possible.

Stop wasting ad spend – Gorkha Tech builds PPC campaigns that target the right audience, convert clicks into customers, and deliver measurable ROI

Most businesses in Thailand run ads that underperform – not because paid advertising does not work, but because campaigns are set up once and left to run without proper strategy, testing, or optimisation. At Gorkha Tech, we treat every campaign as a live system that needs constant attention. We analyse your audience, test multiple ad variations, eliminate wasted spend on irrelevant clicks, and scale what works – so your cost per lead drops and your return on ad spend keeps climbing.

What Our PPC Service Includes

Our paid advertising service covers every stage of your campaign – from strategy and creative to launch, optimisation, and reporting:

One of the most common mistakes Thai businesses make with paid advertising is separating it from their wider marketing strategy. At Gorkha Tech, we manage your Google and Meta Ads as part of a fully integrated digital approach – aligned with your SEO, social media, and content to create a consistent customer journey. A user who sees your Facebook ad, visits your website, reads your blog, and then sees your Google retargeting ad is far more likely to convert than one exposed to a single touchpoint alone.

Effective paid advertising in Thailand requires a deep understanding of local consumer behaviour, platform nuances, and market competition. Thai audiences on Facebook and Instagram respond differently to ad formats than audiences in Western markets – creative preferences, messaging style, and call-to-action language all play a significant role in campaign performance. Our team brings years of experience running campaigns specifically for the Thai market, which means fewer costly mistakes and faster results for your business.

Whether you are running your first campaign with a modest budget or scaling an established brand with significant ad spend, Gorkha Tech has the strategy and expertise to help you grow. Our clients across Bangkok, Phuket, and Chiang Mai have seen average cost-per-lead reductions of 30% and return on ad spend improvements of 2x or more within the first 90 days of working with us. Your budget is yours – we simply make sure every baht of it goes further.

Google Ads vs Meta Ads - Which is Right for Your Business?

Both platforms are powerful, but they work differently. Here is a simple guide to help you understand which is best for your goals - or why running both together delivers the strongest results.

Google AdsMeta Ads (Facebook & Instagram)
Best forHigh-intent searches - people actively looking for your serviceBrand awareness, interest targeting and social engagement
How it reaches peopleWhen they search for keywords related to your businessWhile they browse Facebook, Instagram and Messenger
Ad formatsText, Display banners, Shopping, YouTube, Performance MaxImage, Video, Carousel, Stories, Reels, Lead forms
Works best forServices, local businesses, B2B, high-value productsE-commerce, restaurants, lifestyle brands, events
Min. recommended budget฿5,000 – ฿8,000 per month฿3,000 – ฿5,000 per month

Our recommendation: Run Google Ads to capture people already searching for you, and Meta Ads to build awareness and retarget website visitors. Together, they cover the full customer journey.

Frequently Asked Questions - Google & Meta Ads

Q1. How much does Google Ads management cost in Thailand?

Gorkha Tech's Google and Meta Ads management fees start from THB 5,999 per month for our Launch package. This is a management fee only - your ad spend budget is paid directly to Google or Meta and is separate. We recommend a minimum ad spend of THB 5,000 to 8,000 per month for Google Ads and THB 3,000 to 5,000 for Meta Ads to see meaningful results.

Q2. How quickly will I see results from Google Ads?

Unlike SEO, Google Ads can drive traffic to your website from day one. However, most campaigns go through a learning phase in the first 2 to 4 weeks where the algorithm optimises delivery. You will typically start seeing meaningful lead volume by week 3 or 4, with performance improving significantly by month 2 as we gather data and refine targeting.

Q3. Do you manage the ad account, or do I need to create my own?

We prefer to work within your own Google Ads and Meta Business accounts - this means you own all campaign data, history, and creative assets at all times. If you do not have accounts set up, we will create and configure them for you as part of the onboarding process. You always retain full ownership of your accounts.

Q4. Can you run ads in both Thai and English?

Yes. We create ad copy and creative in English, Thai, or both - depending on your target audience. For businesses targeting Thai consumers, Thai-language ad copy typically delivers higher click-through rates and lower costs. For hospitality businesses targeting tourists or expats, English ads are often more effective. We advise the best approach for your specific audience during strategy setup.

Q5. What is retargeting and why does my business need it?

Retargeting (also called remarketing) shows ads specifically to people who have already visited your website or engaged with your social media - but did not take action. Studies show that website visitors who are retargeted with ads are 70% more likely to convert than new visitors. We set up retargeting audiences using the Meta Pixel and Google remarketing tags as part of all our Scale and Dominate packages.

Q6. Do you guarantee a specific return on ad spend (ROAS)?

No honest agency can guarantee a specific ROAS, as results depend on many factors including your industry, competition, product pricing, landing page quality, and budget size. What we guarantee is expert campaign management, transparent reporting, and a commitment to continuously improving your results. Our clients typically see significant ROAS improvements within the first 60 to 90 days as campaigns are optimised.
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